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How it WorksOnflow & OutpostPlatformUse CasesProof
How it WorksOnflow & OutpostPlatformUse CasesProof
Human messaging

Critical customer messages need a face.

A real person, delivered digitally, at the moments that matter.

Human
by design
Real people in every message to build trust and clarity.
Delivered at the
right moment
On journey or off, we reach customers at the point of decision.
AI in the platform,
human in delivery
The intelligence to orchestrate. The human touch to land.
Better outcomes
at scale
More understanding. More action. Less friction.
A 2mee human video message from Megan appearing inside a customer's banking app, with an RCS message preview alongside

Trusted by leading brands across Compliance and CX

The problem

Automation turned engagement into bombardment.

Banners, pop-ups, push, reminders. Your customer is buried, and tunes most of it out.

Even the messages that matter (money, risk, a decision that can't wait) get ignored with the rest.

So how do you break through?
The Human Moment

A message becomes a Human Moment.

Verified Human
This is a real person, not AI.
Megan, Acme Bank. Named person, identity checked at filming.
Content credential valid.
Script integrity matched. Unaltered since recording.
Tamper-evident custody from capture to delivery.

2mee turns messages that matter into real human interactions: a real person appears, delivers the message, and guides the customer towards the next action.

The message is no longer just sent. It is seen, heard and acted on.

60%
engaged with the Human Moment
William Hill
0.1%
engaged with a display banner
Industry average
2%
engaged with a push notification
Industry average

600× the engagement of a banner. 30× a push.

Display and push figures: industry averages, 2025. Human Moment figure from a controlled deployment. The case study's 340% uplift below compares a single Human Moment with a full month of banner exposure.

The products

One moment.
Two ways to deliver it.

Every Human Moment is the same at its core:
a real person, wearing your brand, asking for one clear action.

Let's finish verifying your details, it only takes a minute.
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Onflow

On your journey

A widget on your pages that opens the Human Moment when it matters.

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Outpost

Off your journey

Reach customers wherever they are. Your message opens a hosted Human Moment landing page.

✓Use either route, or connect both around one customer goal.
Product 01 ·
On your journey

Onflow

A widget that lives on your own pages. It opens when your systems say the moment matters, and a real person delivers what needs to be said.

How it works
You have a special offer from Robert.
1The trigger

A journey step, a due date, a flag: your systems open the widget.

Robert delivers the message in a glass card, ending on Proceed to Account.
Your renewal's due soon, and I've found you a better rate.
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Proceed to Account
2The moment

A real person delivers the message, asking for one clear action.

A Goal reached card confirms the renewal, tracked to the Human Moment.
3The goal

The customer acts, and the result is tracked back to the message.

You have a special offer from Robert.
1The trigger

A journey step, a due date, a flag: your systems open the widget.

Robert delivers the message in a glass card, ending on Proceed to Account.
Your renewal's due soon, and I've found you a better rate.
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Proceed to Account
2The moment

A real person delivers the message, asking for one clear action.

A Goal reached card confirms the renewal, tracked to the Human Moment.
3The goal

The customer acts, and the result is tracked back to the message.

Why Onflow
Live in days

One snippet on your page. Go live with a simple trigger, then connect your CRM, ERP or risk engine when you're ready.

It knows the step

Onflow sits inside the journey, so every message lands with the context of where your customer is.

A closed loop

The moment and the action live on the same page, measured end to end.

Your brand

Onflow wears your brand.

It sits inside your own flow, so it never feels bolted on. One snippet of code. Live in days.

A dark navy retail banking app wearing the client brand
Hi, I'm Robert here. I have a message about your account.
Your new card is on its way.
Here's what happens next.
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View message
Retail bank
A dark sportsbook app with an open Human Moment card: Robert delivering a message ending on a View offer action
We've boosted the odds
on tonight's match for you.
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View offer
Sportsbook
A light healthcare patient portal wearing the client brand
Hi, I'm Robert here. I have a message about your results.
Your results are in,
and everything looks good.
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View details
Healthcare portal
Product 02 ·
Off your journey

Outpost

Sometimes the moment that matters happens off your site entirely. Reaching your customer is easy; getting them to engage is the hard part.

That's what Outpost is for: a hosted page with a real person on it, delivered to their phone. Nothing to build on your site.

How it works
1The prompt

Sent by us or by your own systems, it lands with your customer wherever they are.

RCS
SMS
QR
2The moment
The hosted 2mee page: a real person delivers a secure message from ACME Bank, ending with View message
There's an update on your account that needs your attention today.
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Proceed

Opens a hosted 2mee page, and a real person delivers the message, the way an account handler would.

The channel fits the customer

RCS where the handset supports it, SMS where it doesn't, QR where it fits. The prompt opens the page; the person does the rest.

Hosted by us, owned by you

The page looks like your brand because it is your brand. Nothing to install, nothing to build on your site. Live in days.

Every step accountable

Sent, opened, played, acted: each step responds to what the customer does, and every result ties back to the goal.

Trigger
Your CRM · ERP · risk engine · CDP
Moment 1: a real person delivers the message.
Moment 1
"Your payment didn't go through. It's easy to fix."
Played, didn't act
Moment 2: the same person follows up about the payment.
Moment 2
"A quick follow-up about that payment."
Took the action
Goal: payment made
Goal met. The journey stops.
Journeys

One Human Moment rarely does it alone, so Outposts run as journeys. A trigger from your systems (CRM, ERP, risk engine or CDP) starts the flow, and every step responds to what your customer does:

Played it, didn't act: the same person follows up, and the message firms up.
Didn't open: try another channel.
Took the action: goal met, the journey stops.
a real person, delivered at the moments that matter
Book a demo

See a Human Moment at work.

Book a demo and we'll run one against your own use case: Onflow on your site, Outpost off it.

The platform

The platform behind every Human Moment.

Your stack flags the customer. The platform decides the when, the channel and the stop. A real person delivers.

A message step flows along a dotted line through a real person to a completed goal
Build the journey

Compose Human Moments into one journey: Outpost off your journey, Onflow inside it, interlinked against a single goal.

Three system tiles send dotted signals that converge on a phone where a real person appears
Triggered by your systems

A signal from your CRM, risk engine, payment platform or campaign logic fires the right Human Moment at the right time.

Three stacked goal pills, the active one raised and marked with a caramel check
Measured against a goal

Every Human Moment is tied to an outcome and measured against what the customer actually does next.

A message tile dissolves into dots beside an intact tile carrying a completed caramel check
Suppressed when it's done

The moment the goal is met, the message stops. No nagging, no wasted contact.

A ledger tile with rows of entries, one marked caramel, linked to floating timestamp chips
Logged and attributable

Every Human Moment recorded at individual-customer level: trigger, timestamp, version, presenter, action taken. Exportable for review before a regulator asks.

A real person's portrait in a rounded frame with a glowing verified-human seal
A real person, verified

AI runs the orchestration. A verified real person delivers the message.

A real person for every customer used to mean headcount. Now it means delivery: one real person, reaching everyone at exactly the moments that matter.

2mee's HoloMessage® delivery technology is patent protected and patent pending.

Use cases

Built for the moments where action matters.

Every sector already trusts a human with its big moments: the safer gambling adviser, the collections agent, the account handler, the patient coordinator, the case handler. 2mee puts that person in the message, without the headcount. Some are for regulatory proof. All are moments your customer remembers.

Choose a moment to see how a real person changes it.

Compliance moments
Experience moments
Compliance moment

Safer gambling and positive play

A timely, human check-in that supports positive play and helps a customer stay in control: delivered with care, not a cold warning.

A timely human check-in that helps a customer stay in control.

The role it carries: Safer gambling adviser
Every moment logged, evidenced and attributable.
Play pattern flaggedYour systems detect a moment that matters.
Human Moment deliveredHuman MomentA real person speaks with clarity, empathy and your brand.
Limits reviewedThe customer takes action and the outcome is recorded.
Compliance moment

Missed payments and repayment plans

A real person explains a missed payment and the options to put it right, so the conversation feels supportive and the plan gets agreed.

A real person explains the options, so the plan gets agreed.

The role it carries: Collections agent
Every moment logged, evidenced and attributable.
Payment missedYour systems detect a moment that matters.
Human Moment deliveredHuman MomentA real person speaks with clarity, empathy and your brand.
Repayment plan agreedThe customer takes action and the outcome is recorded.
Compliance moment

KYC, fraud and account actions

A trusted face confirms a sensitive account action, so the customer completes verification with confidence instead of hesitation.

A trusted face helps the customer verify with confidence.

The role it carries: Account handler
Every moment logged, evidenced and attributable.
Verification neededYour systems detect a moment that matters.
Human Moment deliveredHuman MomentA real person speaks with clarity, empathy and your brand.
Account verifiedThe customer takes action and the outcome is recorded.
Experience moment

Healthcare guidance and appointment preparation

Clear human guidance ahead of an appointment, so the patient knows what to do and arrives prepared.

Clear human guidance, so the patient arrives prepared.

The role it carries: Patient coordinator
Every moment logged, evidenced and attributable.
Appointment bookedYour systems detect a moment that matters.
Human Moment deliveredHuman MomentA real person speaks with clarity, empathy and your brand.
Arrived preparedThe customer takes action and the outcome is recorded.
Experience moment

Legal case updates and document chasing

A measured update on a case and the documents still needed, delivered by someone the client recognises.

A measured update from someone the client recognises.

The role it carries: Case handler
Every moment logged, evidenced and attributable.
Case updatedYour systems detect a moment that matters.
Human Moment deliveredHuman MomentA real person speaks with clarity, empathy and your brand.
Documents returnedThe customer takes action and the outcome is recorded.
Experience moment

Offers, retention and brand ambassador messages

A relevant offer carried by a familiar face, so it lands as recognition rather than another promotion.

A relevant offer from a familiar face: recognition, not promotion.

The role it carries: Relationship manager
Every moment logged, evidenced and attributable.
Renewal dueYour systems detect a moment that matters.
Human Moment deliveredHuman MomentA real person speaks with clarity, empathy and your brand.
Offer acceptedThe customer takes action and the outcome is recorded.
Logged, evidenced and attributable.
Proof and trust

Proven with William Hill. Built for accountable delivery.

Matt Baulk of William Hill talking about deploying 2mee HoloMessageWatch: William Hill on HoloMessage
Case study

“It was simple to deploy and immediately effective. We’ve now rolled it out across multiple customer journey touchpoints.”

Matt BaulkHead of Personalisation & Product, William Hill
60%
average engagement rate
340%
uplift from one impression vs a month of banner

Figures from William Hill’s HoloMessage deployment; uplift measured against a 31-day banner.

Accountable by design

Per-customer attribution
Every message is tied to a customer and an outcome.
Suppression on completion
Once the action is done, the message stops. No repeats.
Verified human chain
A verified, audited chain from the real person to the delivered message.
Patents
Protected delivery of a real person into the digital moment.
Get started

See how a real person can change your outcomes.

2mee

Critical customer messages, delivered by a real person, at the moments that matter.

ExploreHow it WorksOnflow & OutpostPlatformUse CasesProof
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